Sunday, November 17, 2024

Design post 2

 For this week in reviewing design, I decided to pay closer attention to the advertisements that appeared on my recommended page on social media. Nowadays with technology being readably available to a consumer market of all different types, brands have poured tons of money shifting their marketing into digital spaces. Even in this class we reference Instagram layouts and must regard how our designs will be displayed on different browsers. 


Below I went into 2 brands that came up on my page and noted their styles, what they sold, price range, and what I'd like to implement into my own works.


Brixton

Brixton is a newer clothing brand that was founded around the time (2004) the internet first started making its appearance. They strive to create clothes that negate fast fashion and can remain trendy for years to come. Looking into their clothes, they make more western casual wear, and street wear.
The advertisement that caught my eye, was the company's newest collaboration with Coors beer, who has always had a very unique and notorious style of rodeo clothing. The clothes in this collection range in price, around $30-$100 for most the items, the series includes a few shirts, hoodies, a custom cowboy hat, and 2 winter flannels. In their photos, they include closeups of the product focusing on the name and main designs, while their editing uses a intresting reverse vignette.







Imaginary Authors

Imaginary Authors is a very unique body health brand, they primarily sell scents and soaps. The company was founded in 2012, and has the model of selling smells based off of books, but books that don't exist. A lot of their marketing is minimalistic and relies on the artwork of the product to carry the pallet of the rest of the image. They sell three different sizes ranging from $5-$110 in price.






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